You may have heard: It’s Prime Day. The celebration of capitalism was dreamt up by — who else? — Amazon, and has snowballed into a near-Internet-wide period of mid-summer discounts resulting in record-breaking sales.
The retailer’s competitors have gotten in on the completely made-up holiday, as have some of its other properties. That includes fashion industry favorite Shopbop (which, if you didn’t know, is owned by Amazon). So, on Prime Day, you can get 25% off select fashion and beauty products by entering the code PRIME25 when you check out on shopbop.com.
There are over 13,700 items eligible for Shopbop’s Prime Day deal, some of which were already discounted. From dream summer pieces to top-shelf favorites, we found the absolute best things to buy for 25% off right now on Shopbop.
The best Prime Day fashion deals on Shopbop
Veronica Beard Tucker Dress, $548 $411, available here (sizes 00-16)
Kule The Gio Tank, $185 $139, available here (sizes XS-XL)
Janessa Leone Teagan Hat, $287 $216, available here
Celia B Nerissa Dress, $481 $361, available here (sizes XS-XL)
Schutz Deonne Wedges, $128 $90 $68, available here
Rachel Comey Shapley Top, $375 $282, available here (sizes 00-14)
Mara Hoffman Nicole Skirt, $395 $297, available here (XXS-3X)
A.P.C. Sac Virginie Small, $635 $477, available here
Fanm Mon Ruzgar Dress, $399 $300, available here (sizes XS-XL)
New Balance 237 Sneakers, $80 $60, available here
Tibi Classic Wash Denim Easy Shirt, $465 $349, available here (sizes XXS-XL)
Theory Double Pleat Pants, $395 $237 $178, available here (sizes 00-12)
Simon Miller Bubble Clogs, $455 $342, available here
Siedres Mari Dress, $530 $398, available here (sizes 34-40)
Ree Projects Riva Large Bag, $834 $626, available here
Sleeper Party Pajama Set with Double Feathers, $390 $293, available here (sizes XS-XL)
K.ngsley R4 Dress, $290 $218, available here (sizes XS-XL)
Chelsea Paris Rays Sandals, $375 $282, available here
Eberjey Linen Solid 3 Piece Set, $298 $224, available here (sizes XS-XL)
Good American Strapless Ruched One Piece Swimsuit, $99 $75, available here (sizes 0-8)
Brandon Blackwood Nia Bag, $400 $300, available here
The best Prime Day beauty deals on Shopbop
Augustinus Bader The Face Cream Mask, $215 $161.25, available here
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Source: Fashionista.com
