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Must Read: L'Oréal To Acquire Aēsop in $2.5 Billion Deal, A24 Publishes 'Euphoria Fashion' Book

Plus, vintage fashion is in high demand for weddings.

Photo: Hollie Adams/Bloomberg via Getty Images

These are the stories making headlines in fashion on Tuesday.

L’Oréal to acquire Aēsop
In a $2.5 billion deal, beauty conglomerate L’Oréal has signed an agreement with Natura & Co to acquire Aēsop, an Australian luxury beauty brand best known for its hair, body and skin products. Aēsop has become a widely known brand within the luxury beauty space, thanks to its plant-based ingredients, sustainably-sourced formulas and ubiquitous hand soap. “I am very excited to welcome Aēsop and its teams to the L’Oréal Groupe family,” said Nicolas Hieronimus, chief executive officer of L’Oréal Groupe, in a statement. “Aēsop is the epitome of avant-garde beauty, whose products are not only made with great care and exceptional attention to detail; they are a superb combination of urbanity, hedonism and undeniable luxury.” {L’Oréal Groupe}

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A24 publishes “Euphoria Fashion” book
“Euphoria Fashion,” by the HBO series’ costume designer Heidi Bivens, provides an in-depth understanding of the thoughtful decision-making behind each wardrobe choice in “Euphoria.” The book talks about more than just the costumes; it also has exclusive interviews with famous fashion houses such as Coperni, an introduction by designer Jeremy Scott and behind-the-scenes breakdowns and conversations with various cast members including Zendaya, Alexa Demie and Hunter Schafer. Retailing for $60, “Euphoria Fashion” is available to purchase here. {Instagram/A24}

Vintage fashion is in high demand for weddings
For The New York Times, Jessica Testa reports on the rise of the vintage wedding fashion business, as brides search for archival bridal wear that is one of a kind. It’s not just wedding dresses that brides are buying vintage; they’re also securing archival pieces for the entire wedding affair — including rehearsal dinners, welcome parties, after-parties, bachelorette parties, bridal-brunches-on-the-beach and so on. “Wearing vintage on your wedding day, you’re not just plucking it off a runway or a rack and wearing what someone told you to wear,” said Alexis Novak, founder of Tab Vintage. “You’re infusing your own personality. It’s an extension of you.” {The New York Times/paywalled}

Former Vanity Fair editor Michael Roberts dies
Fashion journalist and creative Michael Roberts passed away Monday at the age of 75. He was a multi-talented creative, having taken on many roles in the fashion media world including “Vanity Fair‘s first fashion and style director, The New Yorker‘s fashion director, the London Sunday Times‘ style director in his homeland of England, Tatler‘s art director, British Vogue‘s design director, Vanity Fair‘s Paris editor and a Conde Nast Traveler contributing editor,” per WWD. In addition to his writing and styling, Roberts was a filmmaker, illustrator, photographer and author, who garnered friendships among many influential fashion figures throughout his career. “Goodbye my dearest friend. For me, you will always be irreplaceable, the most brilliant mind of my generation, a great artist, writer and illustrator,” said designer Manolo Blahnik. {WWD}

Heavenly Eau de Parfum Campaign

Photo: Courtesy of Victoria’s Secret

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Adriana Lima stars in new Victoria’s Secret campaign
Supermodel Adriana Lima has returned to Victoria’s Secret as she stars in the brand’s new Heavenly Eau de Parfum campaign. Photographed by Sølve Sundsbø, the campaign is meant to encapsulate the lightness and etherealness of the perfume. “I’m so excited to be working with Victoria’s Secret again, the brand has always been like family to me,” said Lima in the press release. “Being the face of this iconic campaign and fragrance is so special because it beautifully compliments a woman’s radiance, which is symbolic of Victoria’s Secret’s inspiring mission of celebrating every woman.” {Fashionista inbox}

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Source: Fashionista.com

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