You can’t announce the comeback of the plush fabric without its poster child.
Kim Kardashian West is bringing back velour tracksuits with the help of the plush fabric’s poster child: Paris Hilton. The infamous Los Angeles duo reunited for paparazzi-style photos to announce the new Skims velour range, which launches on Oct. 21 exclusively on the brand’s site. In true tabloid form, the campaign shows the pair in a parking garage and at a gas station convenience store looking their absolute laziest in the soon-to-be-released velvet pants with two giant Louis Vuitton Monogram Miroir Alma bags in hand.
The ultra-soft lineup is a mash-up of influencer-approved loungewear staples and the iconic Juicy Couture uniform of celebrity princesses pre-Instagram. West brought the classic zip-front hoodie into the social media age by giving it a slightly cropped silhouette and cinching it at the waist. Bottoms — a jogger and wide-leg pant — also feel fresh with tapering, a relaxed fit and elasticized waistbands. For tops, West stayed true to her favorite styles: there’s a stretchy bandeau that’s lined with a power mesh for added support; a long-sleeve sleep top that’s done in a velour fleece and features satin piping detail around the collar, cuff and chest pocket; and a crew neck tank with a wide ringer neckband and banded armholes. Completing the collection is a luxe robe that is made for working from home.
The seven interchangeable styles are available in sizes XXS through 4X and come in four colors: honey, sienna, smoke and amethyst. Prices range from $42 for the bandeau to $128 for the robe.
Ahead of the product drop on Wednesday, we suggest you go dig up your fleece-lined Ugg boots, because these pieces go especially well with everything that “It” girls loved in 2006. See all the pieces from the Skims Velour collection in the gallery below.
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