Photos: Courtesy of Zandria
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Zandria
E-commerce: shopzandria.com
Social Media: Instagram
What: Launched in 2023, Zandria is a leader in the luxury cowboy hat space, providing unisex, made-to-order cowboy hats constructed from vintage and deadstock materials.
Price Range: $150-$850
Founder: Lexi Whaley
Photos: Courtesy of Zandria
Origin Story: In 2021, while preparing for her best friend’s bachelorette party, Lexi Whaley was given one mission: Find the perfect hat for the bride-to-be. With underwhelming online options, Whaley turned to her fine-art and costume-design background to craft her first cowboy hat, calling the white, crystal-adorned piece “Lucky Strike.” The hat went from her best friend’s head to Miami Swim Week in just three months. Within six months, imitations surfaced everywhere — a bittersweet validation of Whaley’s concept. In August 2023, Zandria (derived from Lexi’s full name, Alexandria) was born.
Growing up surrounded by rich textures and patterns and observing her interior-designer mom curate beautiful spaces inspired Whaley to repurpose upholstery fabrics from her mom’s projects on hard canvas cowboy hats. Working with vintage, deadstock, interior and upholstery fabrics, many Zandria hats become rare, one-of-a-kind pieces. Zandria designs reflect a commitment to “craftsmanship, texture and elegance.”
Stocklists: shopzandria.com
Hero Product: Lucky Strike ($268)
PR Representation: RappAround Public Relations
How to get in touch: Contact form
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Source: Fashionista.com
