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Y2K, Skinny Jeans and Harry Styles Among the Top Trending Fashion Searches on Google in 2021

There are some interesting terms that cracked the top ten on the Year in Search report.

Photo: Dia Dipasupil/Getty Images

Nothing gets at the breadth of the topics, questions and figures that were on our minds any given year than Google‘s annual ranking of top trending searches, which covers everything from news to celebrities to the questions big and small we type into our browsers in a quest for answers — how to style, how to pronounce, how to be.

The 2021 Year in Search report dropped on Wednesday, highlighting the words, names and phrases that got “a high spike in traffic over a sustained period in 2021, as compared to 2020,” per a Google spokesperson. Some of the results for fashion-adjacent categories aren’t that surprising, when you think about the Topics of the Day online we engaged with throughout the year (Harry Styles’ outfits as he embarked on tour, for example, or wondering if skinny jeans were coming back); others reflect our ever-growing interest in nostalgia (whether that means Y2K trends, outfits from specific decades) and even some of the throwback content we’ve revisited in the past twelve months (“Friends,” “The Nanny,” “Twilight”). 

Ahead, see the top 10 trending searches across a range of fashion- and shopping-related categories that Google identified for 2021, from sustainable products to aesthetics to celebrity outfits, real and fictional. 

Celebrity outfits

Fictional character outfits

Aesthetics

How to style

Types of outfits

Are… in style?

Sustainable products

What to wear…

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Source: Fashionista.com

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