Plus, Alber Elbaz returns to fashion with a Tod’s collaboration.
These are the stories making headlines in fashion on Thursday.
The proliferation of sneaker bots
Sneaker bots have proven so successful that they’ve given birth to an entire parallel economy. “There are bots popping up left and right because developers are starting to realize that the money is not actually in purchasing the shoes: The money is in selling the software that helps people purchase the shoes,” said a young sneaker reseller and vlogger in an interview with Business of Fashion. Bots range in price from $200 to $1500 in addition to monthly maintenance fees, which can be as high as $500. With cool names like Cyber, SupBot, Dashe and Sole, many of the most popular and expensive bots and automation applications sell out just as fast as the latest Yeezy offering. {Business of Fashion}
Miley Cyrus covers the August issue of Elle
Miley Cyrus fronts the August issue of Elle in a sequin Celine cardigan by Hedi Slimane. Inside, the singer talks about marriage, climate change and the inspiration behind her new album. {Elle}
Alber Elbaz returns to fashion with a Tod’s collaboration
After a four-year hiatus, Alber Elbaz is returning to fashion with a Tod’s collaboration. “I wanted to make people happy, and make myself happy, because I have not been very happy the last four years,” says the designer of the project. His collection with Tod’s, called “Happy Moments,” will be divided into two drops and features a loafer done in leather printed to look like alligator with a chunky sneaker-like sole. {The New York Times}
Why Instagram has transformed into one giant bikini store
Instagram has become virtual showroom for bathing suits, meaning women can’t open the app without being inundated with images of scantily clad models on the beach. The reason for the overwhelming number bikini ads has to do with the sudden explosion of swimwear brands over the last decade and quirks in the Instagram algorithm. {Vox}
Men are doing ballet flats now
Ballet flats are back, and they’re making a play for the menswear market. Multiple designers incorporated the notorious heel-rubbers in their menswear shows for the Spring 2020 season, signaling a shift away from chunky sneakers. Still, retailers and designers are hesitant to declare the death of bulky kicks, since it’s hard to predict what runway trends will become commercial bestsellers. {Business of Fashion}
The inside story of H&M’s racist monkey sweatshirt
H&M came under fire at the start of 2018 for an ad that featured a Black child wearing a sweatshirt with the words “coolest monkey in the jungle” etched on the front. The image drew public accusations of racism all over social media. Shortly after the scandal, the Swedish company took several actions, including hiring a diversity leader and issuing a public apology. To figure out just how the retailer could create such a blatantly racist image, Refinery29’s Connie Wang conducted over a dozen interviews with H&M employees, the child’s mother and those on set that day. After many conversations, it become clear that there was nothing intentionally racist about any of it. {Refinery29}
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Source: Fashionista.com
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