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Must Read: British Fashion Council Launches Institute of Positive Fashion, What's Next for Coach

Plus, Lululemon’s luxury streetwear label is here.

Photo: Jeff Spicer/Getty Images

These are the stories making headlines in fashion on Tuesday.

British Fashion Council launches Institute of Positive Fashion 
On Monday, the British Fashion Council announced the launch of a new platform that aims to help brands navigate the topic of sustainability. Called the Institute of Positive Fashion, it will bring together a broad range of businesses and stakeholders as well as leverage global platforms such as London Fashion Week and The Fashion Awards to reach international audiences, empowering and educating them to be part of the Positive Fashion movement. {Fashionista inbox} 

Stuart Vevers and Joshua Schulman talk growth at Coach 
In a wide-ranging conversation with WWD‘s Bridget Foley, Coach President Joshua Shulman and Creative Director Stuart Vevers discuss a deep lineup of initiatives, including retail moves, collaborations, digital strategy and the Spring 2020 collection. They also talk growth, which has coincided with the strategic elevation of the Coach image and product range from its longtime mid-level positioning to the affordable luxury arena. {WWD

Lululemon’s luxury streetwear label is here
Lululemon has been quietly working on a luxury streetwear label called Lab for the last decade, and on Tuesday the brand hits prime time: The new 44-piece collection will be available online and at 45 stores across North America, Europe, and Asia. Lab is both more expensive than Lululemon — items range from $80 to more than $500 — and more exclusive, given that it will only be available at about 10% of Lululemon stores. With Lab, the company wants to stake a claim beyond the activewear industry and into the world of fashion to compete with the likes of Virgil Abloh’s Off-White and Supreme. {Fast Company

Vera Wang returns to the runway for her 30th anniversary season
After taking a two-year break, Vera Wang will return to the runway on Tuesday to celebrate the 30th anniversary of her namesake label. In a recent conversation with Foley, the designer delved into the purpose of her latest collection. She maintains that, in terms of design, much of what she does is plenty accessible and that she wants people to be able to buy the clothes. But on top of that, Wang views her collection as experimental, less about filling market needs and more about continuing to challenge herself as a creator. {WWD

Upcycling won’t fix fashion’s waste problem
The U.S. delivers an estimated 12.7 million tons of textile waste to landfills a year — China produces double that — so at the rate we’re going, we need upcycling and recycling facilities to be as ubiquitous and accessible as convenience stores if we really want a shot at processing the amount of waste we’re putting into landfills. But because we are far from realizing that goal, real change will only come from altering our consumption habits.{Quartz

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Source: Fashionista.com

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