Must Read: Alberta Ferretti Steps Down From Namesake Brand, Why Are Mass Market Products on Indie Runways?

These are the stories making headlines in fashion on Tuesday.

Alberta Ferretti steps down from her namesake brand
Alberta Ferretti is leaving the eponymous brand that she founded in 1980. The brand’s Spring 2025 show in Milan marks Ferretti’s final show as its designer, though she will retain her role as vice president of Aeffe Spa. Ferretti will announce her successor for creative director in the coming months. {Aeffe}

Why are mass market products on indie runways?
There’s been a recent wave of mass market brands collaborating with independent designers, including Kate Barton partnering with Goldfish and Chopova Lowena featuring a jar of Hellmann’s mayonnaise on its runway. There have also been more unexpected collaborations, with Roksanda designing a clothing line for U.K. supermarket Asda and Brandon Maxwell serving as creative director for two Walmart lines. Vogue Runway’s José Criales-Unzueta unpacks this phenomenon, nothing that financial needs are the key driving factor of these partnerships. Plus, while some of the pairings may seem silly, that’s kind of the point: “The reason [these sorts of collaborations] work is because it has a sense of humor; it’s fun and unexpected,” Criales-Unzueta tells Vogue Business. {Vogue Business/paywalled}

Warby Parker launches celebrity designed collection, “Editions”
Warby Parker teamed up with seven celebrities to reimagine some of the brand’s silhouettes through a collection called “Editions.” Natasha Lyonne, Reece Feldman, Zaya Wade, Jordan Poole, Gabriella Karefa-Johnson, José Parlá and David Chang each designed their favorite frames and chose to support an organization with a donation from Warby Parker. With frames starting at $95, the collection is available now online and on the Warby Parker app. See the collection lookbook featuring the stars and their frames, below. {Fashionista inbox}

Planned Parenthood and fashion designers collaborate on fundraising T-shirts
Planned Parenthood Action Fund is collaborating with leading fashion designers on a range of T-shirts spotlighting abortion rights. Designers include Carly Cushnie, Diane von Furstenberg, Fernando Garcia, Fe Noel, Kenneth Cole, Kim Shui, Peshawn Bread, Prabal Gurung and Willie Norris. Each designer selected a theme and a muse for their shirt, with Kenneth Cole picking Ariana DeBose and Kim Shui choosing Saweetie, for example. The T-shirts are available now for $45 on Planned Parenthood’s Action Store. {Fashionista inbox}

Entrupy releases 2024 State of the Fake Report
Entrupy, a New York-based luxury authentication company, released its 2024 State of the Fake report, which breaks down the current state of counterfeits and shares what steps the industry is taking to combat them. A significant amount of counterfeit goods entering the U.S. market comes from China, with nearly 66% of IP-infringing items seized by U.S. Customs and Border Protection in 2023 originating from China. The brands with the highest unidentified rates in 2023 include Goyard, Prada, Celine, Hermès and Loewe. To read the full report, visit here. {Fashionista inbox}

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Source: Fashionista.com