A revolution in skincare. Unique opportunity to join a new direct-to-consumer luxury skincare brand ahead of Fall 2019 launch.
NEW YORK CITY, FULL TIME, REMOTE, START DATE: JULY
ABOUT THE BRAND
A revolution in skincare. Unique opportunity to join a new direct-to-consumer luxury skincare brand ahead of Fall 2019 launch. Collaborate in the development of the global brand identity and voice across social platforms.
PRIMARY RESPONSIBILITIES
Community Management (30%)
- Develop brand-specific community management framework
- Closely monitor social media conversations across organic and paid posts on all platforms
- Respond to comments and DMs within 3-4 working hours
- Ensure customer inquiries are passed to the appropriate team for swift and complete resolution
- Monitor and report on feedback and online reviews on all social channels
- Save all tagged photos by Instagram username in UGC library
- Proactively communicate with brand enthusiasts, followers, and prospective followers
- Partner with customer support, public relations, and operations to support and strengthen the brand’s social community while advancing key marketing goals by season
Social Media Content (30%)
- Collaborate with Global Marketing Manager to develop highly strategic and comprehensive social media content plans by channel in support of overall brand objectives
- Own communication with brand team to ensure timely execution of content creation
- Maintain library of content, to serve as inspiration and/or reposting to brand platform
- Assess performance of content by channel on weekly, monthly, and quarterly basis
Competitive Analysis (10%)
- Research and report on all social media activations by direct competition
- Research and report general beauty and luxury social media trends
- Advise on best-practices for community management
Marketing Team Support (30%)
- Support global marketing team to ensure flawless execution of brand launch and global expansion activities
- Research, evaluate, and propose influencer partnerships
- Ad hoc projects including event, production, media, and communications support
KEY QUALIFICATIONS
- 2-4 years’ experience in global social media management in beauty, luxury, or related industry
- Superior communication skills, native English speaker
- A self-starting attitude with the ability to successfully work independently
- In-depth knowledge and understanding of global social media platforms including Facebook, Instagram, YouTube, LinkedIn, WeChat, and Weibo
- Familiarity with social media and community management platforms
Please email m.wallace@noblepanacea.com with SOCIAL MEDIA ASSOCIATE in the subject. Please include your resume, salary requirements, any social media portfolio work, and a short paragraph about why you’re interested in joining a new luxury skincare brand.
Source: Fashionista.com
