Photos: Courtesy of JMP the Label
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JMP the Label
Headquarters: Miami, FL
E-commerce: jmpthelabel.com
Social Media: Instagram and TikTok
What: A body-positive, high-quality swimwear brand
Price Range: $30-$195
Founder(s): Juliette Porter, Jaymi Washburn and David Kelleher
Origin Story: Launched in 2021 by MTV’s “Siesta Key” star Juliette Porter, JMP The Label is a designer swimwear and apparel brand “for the independent babe on the go.” Each piece is thoughtfully designed — predominantly in Bali — with “ethical” manufacturing, luxe fabrics and elevated colors, according to the brand. Size inclusivity informs every design, with pieces ranging from XS to XXXL.
PR Representation: RappAround Public Relations
How to get in touch: info@jmpthelabel.com
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Source: Fashionista.com
