The iconic celebrity look that started it all.
Photos: Getty Images, Pixabay; Artwork: Angela Wei/Fashionista
Test your fashion-industry knowledge with our new-old weekly series, Fashion Trivia! There’s no prize (yet) for having the right answer, but you get theoretical bonus points for not using Google.
Q: Which iconic mid-2000s look first proved the power of a festival outfit to sell fashion?
Scroll down for the answer…
A: Kate Moss at Glastonbury in 2005.
The supermodel famously paired classic Hunter Wellington boots with hot pants and a sparkly mini dress to trudge through the mud with Pete Doherty at the English music festival. Her clever combination of style and function may have single-handedly birthed the festival fashion industry as we know it.
Photo: MJ Kim/Getty Images
Photo: Matt Cardy/Getty Images
The images helped to turn around the then-ailing Scottish footwear brand, making its waterproof boots desirable for more than just their practicality. The company’s ensuing success, and the enduring ubiquity of those images, spurred more media coverage of festival style and inspired more brands to capitalize on its growing visibility.
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Source: Fashionista.com
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