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Essx: a Multi-brand Designer Concept Store in New York City

Photo: Tre Crews/Courtesy of ESSX

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Essx
Brick & mortar: 140 Essex Street New York, NY 10002
E-commerce: essxnyc.com
Social media: Instagram / TikTok

What: A 7,000-square-foot multi-brand designer concept store in New York’s Lower East Side.

Owners: Laura Baker, Abe Pines and Yoel Zagelbaum

Origin Story: Pines and Zagelbaum started a streetwear-style subscription box over the pandemic called Scarce. Baker previously worked as merchandising director at Complex Media and had a showroom named Pblc Trde, focused on U.S. and Japanese labels. The founding team wanted the store to have creative energy and discoverability — a space where shoppers could see and buy pieces from buzzy but hard-to-find-IRL designers. It opened in 2023. (Read more here.)

The customer: They have “a strong sense of style, creativity and a lot of individuality.” That isn’t restricted to a specific age or gender identity. “We wanted to make sure we were buying things from a very sort of individual way,” Baker says, “shedding that gender of or female and just buying it because we like the product and we believe in the styling behind it.” 

In stock: women’s, men’s and unisex designer apparel, accessories, fragrance and lifestyle goods from brands including Martine Rose, 424, Maison Margiela, Jil Sander, Wales Bonner, Bianca Saunders and Mowalola.

Special services: VIP fitting room with champagne bar, gallery and café, and Style Studio, through which stylists and editors can borrow items from previous seasons for photo shoots and events like fashion week.

How to get in touch: Hello@essxnyc.com; Style Studio: studio@essxnyc.com

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Source: Fashionista.com