Agentry PR is a New York City-based boutique agency, founded in 2010. We specialize within the fashion, lifestyle and entertainment sectors across all facets of marketing and public relations; from brand strategy and media outreach to events, sponsorships and VIP relations. The agency culture is positive and upbeat with a collaborative approach to ideation, events and client strategy.
This account executive position is an exceptional opportunity for a highly motivated, and detail-oriented individual looking to work across men’s, women’s and accessories heritage and emerging fashion and lifestyle brands.
The account executive will work directly with director and VP across strategy, tactics for a variety of cool brands on editorial, affiliate, branded events, social media/influencer, celebrity and red carpet and New York Fashion Week.
Key Qualifications:
● Bachelor’s degree
● Previous public relations/communications experience preferred (internship)
● Outstanding written, interpersonal and verbal skills
● Attention to detail
● Ability to work across fast-paced strategies utilizing a creative approach to everything
Role Description:
Directly oversees and develops all editorial and product placement opportunities across designated clientele. Proactively analyzes and assesses business opportunities for clientele within media channels across the U.S. Maintains relationships with U.S. magazine media targets. Actively networking with the most respected and influential online media and editors.
Serves as the day-to-day support across exciting fashion clientele, ideating and managing strategy and execution. Participates in client meetings. Creates targeted pitches, press releases, event ideas, tailored to client’s needs.
Develops and assesses collaborations and cross-promotional opportunities across designated clientele. Analyzes and targets best media outlets and channels for maximum strategic impact and effectiveness.
Manages support staff in the maintenance of departmental assets. Brainstorms and evaluates agency efficiencies to constantly improve the high-caliber standards at Agentry PR.
Actively targets and develops celebrity-related business opportunities; pitches and promotes designated clientele products with publicists and managers.
Compensation: $40,000 – $60,000 based upon experience
Contact: Henry@AgentryPR.com
Source: Fashionista.com
