Photo: Courtesy of Affection Blvd
Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike. If you’d like your brand to be featured, fill out this form.
Affection Blvd
Headquarters: Hong Kong, China
E-commerce: affectionblvd.com
Social Media: Instagram
What: A “slow fashion” apparel and handbag brand known for its playful heart motifs.
Price Range: $49-$245
Founder: Stella Huang
Origin Story: In 2024, Stella Huang founded Affection Blvd, a non-seasonal, “slow fashion” brand made with “love and affection.” The label creates timeless, high-quality pieces in limited batches. Each design is a “love letter to self-expression,” via flirty, fun yet grounded and practical pieces.
PR Representation: Lindsey Media
How to get in touch: hello@affectionblvd.com
Want your brand featured? Hit the link below.
Please note: Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. (Learn about our sponsored affiliate offerings.)
Source: Fashionista.com